Overseeing all aspects of product management during the product to market lifecycle. As the new product gains traction post-launch, assistance can be provided to further support Operations and Sales teams.
Analysis to identify opportunities using Lean methodology. High and low level requirements are then defined and an overall assessment of project costs.
With the project broken down into phases, agile methodology is employed to produce a product for clients. Commercials are put in place with clear product specifications.
Sprint planning and retrospectives are managed. Process changes are rolled out throughout the organisation to support committed SLAs. Stakeholder communications are managed.
Method
Market analysis to identify opportunities together with a Lean Canvas. Qualitative and quantitative feedback is obtained using interviews and wireframes. High level requirements are then defined together with an overall assessment of opportunity size. MVP testing is completed.
A review of effort involved is conducted with the technical, operational and marketing teams. The project is broken down into phases to mitigate any identified risks. Total project costs are estimated and then assessed against forecasted revenues. A decision is made whether to proceed with the business case.
Commercials are put in place with clear product specifications, low level requirements and test cases. Sprint planning and retrospectives are managed and technical development is kicked off. Customers are involved in early prototype testing. Process changes are rolled out throughout the organisation to support SLAs. The product is launched to market with supporting marketing collateral.
As the new product gains traction, product management continues to measure and learn, feeding requirements into future development and releases. Online operational support material can be created as well as tools to further assist sales teams.
